Personal Branding Tip 182 · Credibility
Never Rent the Life You Display
Remove any post that implies wealth, access or results you do not actually have. If it would embarrass you when checked, it is leverage against you.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
The book’s rented sports car example shows how falsified status erases trust the moment it is discovered.
Where It Comes From
- Source
- Personal Branding: A Manifesto on Fame and Influence, subchapter 5.2, Who Has Leverage Over You?
- Category
- Credibility: Proof that what you say is true.
- In the Series
- Tip 182 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Credibility
More on Credibility
Tip 187 · CredibilityDecline Every Paid Press PlacementWhen someone offers guaranteed coverage for a fee, say no. Pitch a working journalist instead, with a short note tied to a story they already cover.
Tip 191 · CredibilityStop Buying NumbersIf you have ever paid for followers or engagement, stop today and let the count fall where it falls. Real attention from fewer people outweighs a padded total.
Tip 197 · CredibilityRecord a Video TestimonialAsk a client you recently helped to record a 30 second phone video: the problem, what you did and the result. Smaller names count as much as big ones.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.