No AI
Rule-based, every one
Every tool follows written rules from the method. Nothing is generated by AI, and every page cites the chapter it comes from.
Identity Positioning™ · Free Tools
Personal Branding Tools, free and built from the Manifesto.
Twelve tools on identitypositioning.com that turn the method into work you can finish today: a name, a pitch, your story, a bio in every voice, your colors and your sound, a content plan, a networking habit, and a blueprint of someone who already has the success you want. No sign-up, no AI, and nothing you type leaves your browser.
Open Any Tool
Twelve tools. One screen away.
Choose a tool and it opens on the screen. Every one runs in your browser on identitypositioning.com, follows a chapter of the book, and ends with a short tutorial.
01 · Manifesto The Laws of Personal Branding · 3 min
Name Generator
Names built from your niche, format or genre, tone, and what you want to be known for. A name you lock in is never handed to anyone else.
Open the Tool (opens in a new tab)The Suite
Use them in any order. In order, they build on each other.
What you type in one is waiting in the next: your pitch fills your bio, your story becomes your hook, and your habits count your networking for you.
01 · Name · 3 min
Name Generator
Podcast names and book titles built as positions: the claim a name makes, the Law it leans on, and the scale it fits.
Open the tool (opens in a new tab)02 · Message · 8 minElevator Pitch Builder
A personal hook and a professional punchline, built step by step from your interests, quirks, and what you do.
Open the tool (opens in a new tab)03 · Story · 10 minStory Builder
Turn the stories you already tell into a 60-second version, a 3-minute outline, and a written one.
Open the tool (opens in a new tab)04 · Originality · 2 minCliché Checker
Paste a bio, pitch, or post. Every cliché is marked, with the question that replaces it.
Open the tool (opens in a new tab)05 · Voice · 5 minBio in Three Voices
The same bio in first, second, and third person, plus the business version, each in three lengths.
Open the tool (opens in a new tab)06 · Consistency · 6 minSeamless Branding Report Card
Your name, handle, photo, bio, and tone checked across every platform, graded, with the fixes in order.
Open the tool (opens in a new tab)07 · Image · 5 minBrand Color Builder
Two colors that say what you want to be known for, checked for contrast and for clashing.
Open the tool (opens in a new tab)08 · Sound · 10 minAudio Branding Planner
Your sound, your intro and outro, a sign-off, and a five-minute voice check for filler words.
Open the tool (opens in a new tab)09 · Content · 10 min a weekSkyline Planner
Plan the week two to one: two pieces for your profession, one for you, drawn as the skyline you are building.
Open the tool (opens in a new tab)10 · Network · 2 min a dayPower of 3 Tracker
Three new people a day for 90 days. Log each one, keep the streak, and see the network add up.
Open the tool (opens in a new tab)11 · Habits · 2 min a dayPersonal Brand Habit Tracker
The weekly habits that keep a personal brand moving, with your Power of 3 and Skyline counted in.
Open the tool (opens in a new tab)12 · Strategy · 30 minMentor Blueprint
Reverse engineer someone with the success you want: their start, brand, bio, content, media, and controversies.
Open the tool (opens in a new tab)Why They Are Free
The same instruments MCG's consultants use.
Private
Nothing leaves your browser
What you type is kept on your own device so you can come back to it. Download a copy of all of it, or clear it, from the tools page.
Connected
A path into the method
The tools hand off to the Brand Audit, which measures the whole brand, and to a consultation when you want a second set of eyes.