Personal Branding Tip 173 · Visibility
Give Your Show a Fixed Intro
If you host a podcast or video series, use the same intro and outro every episode. Choose music that matches the mood you want.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Over time listeners expect the sound and connect it with you, the way a jingle sticks to a brand.
Where It Comes From
- Category
- Visibility: Being found by the people who should find you.
- In the Series
- Tip 173 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Visibility
More on Visibility
Tip 177 · VisibilitySet One Profile Photo EverywhereUse the same profile picture and header on every platform so people recognize you. Keep a separate library of photos for interviews and press.
Tip 181 · VisibilityBuild a List No Platform OwnsStart a contact list today and an email list this month. Then test it: if every social account vanished tomorrow, how many people could you reach?
Tip 188 · VisibilityFollow the Journalists on Your BeatFind five journalists who write about your profession for outlets you want to appear in. Subscribe to their newsletters and watch for source requests.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.