Personal Branding Tip 009 · Identity
Map the Path of Someone Known for It
Write the one thing you want people to say about you decades from now. Then find someone already known for it and map the steps they took.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Defining your ambition makes it straightforward to reverse engineer the people who are farther down the same path.
Where It Comes From
- Category
- Identity: Who you are and what you want to be known for.
- In the Series
- Tip 9 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Identity
More on Identity
Tip 013 · IdentityWrite Your Name’s Twenty Year JobWrite one paragraph on what you want your name to mean in twenty years. Hold this week’s decisions up against it before you say yes.
Tip 017 · IdentityPut Your Whole Self on PaperBlock one hour this week to write down who you are outside your career: interests, habits, strengths and flaws. Keep the pages private.
Tip 021 · IdentitySeparate Yourself From Your WorkDraft two short bios this week: one for you and one for your company, book or show. If they read the same, rewrite yours.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.