Personal Branding Tip 013 · Identity
Write Your Name’s Twenty Year Job
Write one paragraph on what you want your name to mean in twenty years. Hold this week’s decisions up against it before you say yes.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
A long horizon turns small choices into compounding ones, and it shows which short term wins quietly cost you.
Where It Comes From
- Category
- Identity: Who you are and what you want to be known for.
- In the Series
- Tip 13 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Identity
More on Identity
Tip 017 · IdentityPut Your Whole Self on PaperBlock one hour this week to write down who you are outside your career: interests, habits, strengths and flaws. Keep the pages private.
Tip 021 · IdentitySeparate Yourself From Your WorkDraft two short bios this week: one for you and one for your company, book or show. If they read the same, rewrite yours.
Tip 026 · IdentityChoose Your Level on the HierarchyDecide which level of the Hierarchy of Personal Branding you are aiming for, from Local Hero to International Icon. Write it down with a target year.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.