Personal Branding Tip 034 · Identity
List Your Off Limits Topics
Write two short lists: the subjects you will speak on in public and the ones you will not. Check them before you post or sit for an interview.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Deciding what you will not discuss is part of deciding what you stand for, and it saves you from improvising under pressure.
Where It Comes From
- Category
- Identity: Who you are and what you want to be known for.
- In the Series
- Tip 34 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Identity
More on Identity
Tip 038 · IdentityDescribe Your Intended Public SelfWrite a short description of the public figure you intend to be. Hold this week’s punctuality and work to that description.
Tip 042 · IdentityAnswer the Why Before the HowBefore you buy a course or hire help, answer three questions in writing: why you want a personal brand, what you want to be known for, and who you are.
Tip 046 · IdentityLead With a Personal HookRewrite your bio’s first line as a personal hook plus a professional punchline: who you are outside work, then what you do. Use it on every profile.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.