Personal Branding Tip 309 · Identity
Teach Something Outside Your Job
Alongside your professional expertise, share one thing you know from a hobby: how you brew coffee, train, cook or build. Both are part of your brand.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Eric’s example: Isaac Mashman teaches personal branding and, as an avid coffee drinker, the many ways of making coffee. “Do both.”
Where It Comes From
- Category
- Identity: Who you are and what you want to be known for.
- In the Series
- Tip 309 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Identity
More on Identity
Tip 314 · IdentityShare Two Rapport PointsNext time you introduce yourself, mention two personal details, such as a sport you play or a city you love, before your job. Notice which one starts a conversation.
Tip 318 · IdentityLet People See Themselves in YouIn your next post, share a moment from your life that your audience has probably lived too. Relatability is what makes them stay for the rest.
Tip 325 · IdentityChoose What You Are Known ForFinish this sentence in writing: outside of being me, I want to be known as. Then work backward three steps from that outcome.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.