Personal Branding Tip 030 · Identity
Retire Labels That No Longer Fit
List the labels people from your past still attach to you. Circle the ones that no longer fit and decide what you will do to replace them.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Your parents started your personal brand. As an adult, you can consciously direct it and change what you no longer want to be associated with.
Where It Comes From
- Category
- Identity: Who you are and what you want to be known for.
- In the Series
- Tip 30 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Identity
More on Identity
Tip 034 · IdentityList Your Off Limits TopicsWrite two short lists: the subjects you will speak on in public and the ones you will not. Check them before you post or sit for an interview.
Tip 038 · IdentityDescribe Your Intended Public SelfWrite a short description of the public figure you intend to be. Hold this week’s punctuality and work to that description.
Tip 042 · IdentityAnswer the Why Before the HowBefore you buy a course or hire help, answer three questions in writing: why you want a personal brand, what you want to be known for, and who you are.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.