Personal Branding Tip 195 · Visibility
Get on the Big Screen
List the platforms your audience uses and check whether you are active on each. No one announces your show; your presence has to be there already.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Eric’s theater essay: on social media there is no announcer welcoming people in. It is your responsibility to have a presence people can engage with.
Where It Comes From
- Category
- Visibility: Being found by the people who should find you.
- In the Series
- Tip 195 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Visibility
More on Visibility
Tip 200 · VisibilityFollow Up in Six MonthsKeep a list of platforms that said no or never replied. Set a reminder to pitch each again in six months to a year, leading with your newest results.
Tip 205 · VisibilityTell Local Media Your NewsWhen you do something newsworthy, send a brief note to a local station, paper or podcast that covers your area. Lead with why their audience should care.
Tip 219 · VisibilityAsk Whether It Grows YouBefore you turn down the stage, interview or live video that scares you, ask one question: is this harmful, or is it the price of what I want?
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.