Personal Branding Tip 043 · Credibility
Earn Expert Before Claiming It
Remove expert, guru or master from your profiles unless your hours and results back it. Describe your experience in terms anyone can check.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Mastery takes thousands of hours. Self-described experts selling what they do not know are why Isaac left the online guru space.
Where It Comes From
- Category
- Credibility: Proof that what you say is true.
- In the Series
- Tip 43 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Credibility
More on Credibility
Tip 047 · CredibilityDeliver Past the BriefPick one deliverable this week and finish it beyond what was asked. People follow performance, not promises.
Tip 051 · CredibilitySpeak From What You Have DoneBefore your next talk or meeting, list three things you have actually done that back up your point. Build what you say on those.
Tip 058 · CredibilityBalance Mindset With MethodIf most of what you publish is motivation, add pieces that show practical skill: a method, a breakdown, a result explained step by step.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.