Personal Branding Tip 320 · Relationships
Make the Introduction Easy
When you ask for an introduction, write the two lines the other person can forward as is: who you are and why the meeting is worth their contact’s time.
Take It With You
Download the card for a feed, a story or a link, or share it with the post below. Please keep the MCG mark on it.
Why It Works
Being introduced beats introducing yourself without edification. A stated purpose respects everyone’s time; never ask for its own sake.
Where It Comes From
- Source
- Personal Branding: A Manifesto on Fame and Influence, subchapter 7.3, Networking and Introductions
- Category
- Relationships: The people who know you, and the people they know.
- Topic Guide
- Networking
- In the Series
- Tip 320 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Relationships
More on Relationships
Tip 324 · RelationshipsReconnect With Twenty Old ContactsList past colleagues, classmates and clients you have not spoken to in a year. Send twenty of them a real update and a simple ask.
Tip 330 · RelationshipsMark Their MilestonesNote the work anniversaries, launches and promotions of your key relationships as you hear about them. Send a short personal note when each one comes around.
Tip 339 · RelationshipsWrite One Recommendation a MonthOnce a month, write a public recommendation on a professional profile for someone whose work you know firsthand. Be specific about what they did.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.