Personal Branding Tip 155 · Content
Ask What Your Audience Wants
Ask your audience which they want more of from you: to be entertained, educated, motivated or connected. Make the winner the subject of your next three posts.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Those four are the reasons people consume content, consciously or not. Your audience will tell you which one they came for.
Where It Comes From
- Category
- Content: What you publish and how it carries you.
- In the Series
- Tip 155 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Content
More on Content
Tip 159 · ContentWrite Down Your Exact TakeawaysIf you educate, write the three specific takeaways a reader should leave your work with. Then check that your last piece delivered them.
Tip 164 · ContentRevise the Piece You Reuse MostComedians retire jokes and educators update facts. Pick the talk, page or post you reuse most and revise it with what you know now.
Tip 178 · ContentAsk What They Are Stuck OnEvery couple of weeks, ask your audience what they are struggling with in your field. Turn the answers into your next few pieces.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.