Personal Branding Tip 208 · Mindset
Skip the Rage Bait
Before posting on a heated issue, ask what the post does for the position you want to hold. If the honest answer is attention alone, leave it unpublished.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Controversy without intent is rage bait; the book notes that headlines may thrive on it, but personal brands do not.
Where It Comes From
- Source
- Personal Branding: A Manifesto on Fame and Influence, subchapter 5.6, Controversy with Purpose
- Category
- Mindset: The habits of thought that keep a personal brand moving.
- In the Series
- Tip 208 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Mindset
More on Mindset
Tip 212 · MindsetStop the Habit You Would HideName one thing you do now that would hurt your credibility if it surfaced, and stop it this week. Lapses that pile up do more damage than any single act.
Tip 216 · MindsetIgnore the One ComplainerWhen a single person finds fault with something you posted in good faith, let it go. Respond only if many people raise the same point.
Tip 221 · MindsetCheck the Intent Behind Every AskBefore asking your audience to buy, join or believe something, confirm you are sure it carries real value for them. If you are unsure, hold the ask.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.