Personal Branding Tip 129 · Mindset
Keep the Unusual Name
If your name is uncommon or hard to pronounce, keep it. Fewer people compete for it in search and on social platforms. You give the name its weight.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Isaac Mashman once disliked his surname; its rarity later made his domain and handles easy to secure.
Where It Comes From
- Category
- Mindset: The habits of thought that keep a personal brand moving.
- In the Series
- Tip 129 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Mindset
More on Mindset
Tip 136 · MindsetWeigh Input by Who Gives ItBefore your next big brand decision, name the two people who best understand your priorities. Weigh their view above any poll of followers.
Tip 153 · MindsetSay Yes Early, Then ChooseEarly on, accept most invitations that fit your direction and track where your time goes. Start saying no once no serves you better.
Tip 172 · MindsetSit in the First Two RowsAt your next conference, talk or event, sit in the first two rows. Arrange your surroundings so the right move is the easy one.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.