Personal Branding Tip 279 · Reputation
Learn Why People Walk In
Ask your last five clients how they first heard of you: a friend, a post, your reputation, or someone you were seen with. Build more of what works.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Eric asks why people buy a ticket to see you. The answer shows whether referrals, content, reputation or associations are doing the work.
Where It Comes From
- Category
- Reputation: What is said about you when you are not in the room.
- In the Series
- Tip 279 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Reputation
More on Reputation
Tip 285 · ReputationDisclose Every Paid EndorsementWhen you recommend something you are paid for or connected to, say so in the same post. Then speak only to what you have seen firsthand.
Tip 291 · ReputationEndorse Only What You Would RecommendTurn down any sponsorship for a product you would not use yourself or recommend to a friend, whatever it pays.
Tip 296 · ReputationHonor Every IntroductionAfter someone introduces you, tell them how the meeting went, and offer to make an introduction for them in return.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.