Personal Branding Tip 104 · Mindset
Diagnose Your Brand or Your Marketing
Lots of attention but few conversions means your brand needs work. A strong brand known only to friends means your marketing does. Decide which is yours.
Take It With You
Download the card for a feed, a story or a link, or share it straight from your phone. Please keep the MCG mark on it.
Why It Works
Branding is what people know you as; marketing is how more people find out. Each fails without the other.
Where It Comes From
- Category
- Mindset: The habits of thought that keep a personal brand moving.
- In the Series
- Tip 104 of 365. One tip leads each day, in order, and the cycle begins again after the last.
Mindset
More on Mindset
Tip 108 · MindsetWrite Down What You Stand ForYou do not need every belief on record. Write a short list of what you stand for and what you will not, and use it to judge future associations.
Tip 114 · MindsetRead Your Pitch Aloud Five TimesRead your elevator pitch aloud five times today and cut every phrase that sounds like selling. It should introduce a person worth knowing.
Tip 119 · MindsetStudy Why Your Friendships WorkWrite down what makes your closest friendships work, then compare it with a relationship that strains. Bring what works into your professional connections.
Engagements
Your name is already being interpreted. The question is who are they, and what are they thinking?
Engagements are accepted by application and seats are limited each quarter. Tell us who you are, what you are building, and the position you intend to hold.
Consultations are virtual or in person. See what each includes, and what is asked of you: Virtual or In Person.